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shermin sathi
Apr 18, 2022
In Fashion Forum
Advertising market to become a top solution to watch in 2020. In 2019, amazon advertising revenue was $9.85 billion in the united states alone. When we Ivory Coast Phone Number List find a new platform, it is always interesting to analyze how advertisers are using it, in order to identify gaps and get an idea of ​​what works best. So without further ado, let's take a look at what companies are spending on within amazon advertising solutions . Do you want to know Ivory Coast Phone Number List how to run advertising campaigns on amazon advertising? Learn how to create them and optimize your costs to obtain the best results. Click here and sign up for our free course. Sponsored products are the flagship solution Of amazon advertising this is the main conclusion of the study carried out by emarketer, which points out the following data:amazon advertising emarketer according Ivory Coast Phone Number List to its own estimates, 72% of amazon's us advertising revenue in 2019 came from search ads (as opposed to display ads). Search ads include both sponsored products and sponsored brands, but the second category is much more popular. According to a report by the merkle agency, 85% of their clients' Ivory Coast Phone Number List spending on amazon advertising during the third quarter of 2019 went to sponsored products, which means an increase of 35% from the previous year. 9% went to sponsored brands And 5% to product display ads . The tinuiti agency stated that its clients' spending on sponsored ads had increased by 30% during the third quarter of 2019 and Ivory Coast Phone Number List that sponsored product ads represented 88% of the search budget on amazon. Why are sponsored products so popular? Although amazon advertising is a relatively new solution, we can venture some theories as to why this type of ads is so popular compared to other categories. First of all, we can think that the popularity of search ads compared to display ads is due to the Ivory Coast Phone Number List positioning of amazon as a search engine for products , which makes brands see a great opportunity to segment and target their ads among people with the intention of buying. Buy. As for the difference between sponsored products and sponsored brands, we can look to amazon
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